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TASK:

Get young people to watch live sport again.


Insight:

Live sport is not on the platforms where they young people are.

..And because of all the broadcasters today, a match is never played at the same time as last time. Today people want convenience.

Solution:

Live cookies. You favorit sport where you are.

By using the technology of cookies, the sport can be where they are. By placing a cookies with the users favorite sport, live matches will follow the user either it is on Facebook, youtube, banners or pre-rolls.